I am flipping through Entertainment Weekly magazine issue 1082/1083 and ran across an ad for the Motorola Droid for Verizon Wireless that I thought was a bit off the wall. The ad opens with this line of text:
“Jump from page to page like a caffeinated cricket in a room full of hungry lizards.”
O-K, I’m not sure that imagery will make me go out an buy a new phone. Click the graphic to see the ad full size. And if you do decide to buy a Droid after reading the ad, don’t forget to also pick up a good case. No need to have all that “grease-dipped lightning” getting all over that beautiful Droid screen.
its funny because im researching how well some ads work in compairision to others. compair that to and Iphone ad….. I bought the iPhone… not just because of the ad but apple makes everything so much simpler. this ad makes me not want to buy the droid… ok thats all i had to say
I agree that this ad is in a bad taste. I've seen better classifieds in Manila featuring different phones. I think they should change the copy of this ad if they want to increase their sales.
This is exactly the point. Sometimes, all you need is a good brochure printing melbourne with enough information inside about the product, and you're done. Sometimes, the public do not need convincing, especially with new technology.