Tuesday, August 31, 2010

Traveling With Your Smartphone

While reading USAToday on my iPad (iTunes link) I ran across an interesting little article talking about how people use their smartphones while traveling.

The research, conducted by Ypartnership/Harrison Group, reported that 20% of travelers in the United States have downloaded and installed travel related applications to their phones.  (Sounds logical, doesn't it?)

The study also found:
  • 47% used GPS functionality to find their way to a destination
  • 46% searched for flight updates
  • 29% compared airfares or hotel rates
  • 18% booked air travel or lodging
  • 15% viewed virtual visitor guides
  • 11% downloaded and/or redeemed coupons
I don't often have to travel long distances for work that requires me to get on an airplane.  But I do have to say, that when I do need to drive out to a public event or to a training center by car, my Palm Pre is riding shotgun with me.

You can read the full article on the USAToday website.
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