“Palm’s media sync works with the current version of iTunes,” Palm spokesperson Lynn Fox told me. “If Apple chooses to disable media sync in a future version of iTunes, it will be a direct blow to their users who will be deprived of a seamless synchronization experience. However, people will have options. They can stay with the iTunes version that works to sync their music on their Pre, they can transfer the music via USB, and there are other third-party applications we could consider.”
I really hope this doesn't turn into a battle of wills. Once the technology is put out there, the hacker community is going to find ways around whatever road block that Apple tries to throw up to defend the walled garden that is iTunes.
In my opinion, it is clear that Apple will end up fighting a cold war with Palm or the hacker developer community similar to the one that pits Apple against the hacks that have been jailbreaking iPhones since 2007.
The long and short of it, if Apple's iTunes users and iTunes Store customers want to sync media to the Pre smartphone, someone is going to cook up a way to do it. So why not just let Palm's customers sync up with iTunes.
Besides, Apple doesn't think that the Palm Pre is a real threat to iPhones sales. Or do they?